BPCG-174 IGNOU Guess Paper 2026-27

Course Scope and Syllabus Overview for BPCG-174: Psychology and Media

BPCG-174: Psychology and Media, offered under the Bachelor of Arts (Honours) English (BAEGH) programme, explores the intersection of psychological principles and media dynamics within the School of Humanities (SOH) curriculum. This course examines how media shapes human cognition, behaviour, and societal interactions, integrating theories from cognitive and social psychology with media studies. Students analyze the psychological mechanisms behind media consumption, persuasion techniques, and the influence of virtual environments on human perception, preparing them for critical engagement with contemporary media phenomena.

Key Syllabus Units and Topics

• Block-1: An Introduction to Psychology and Media: This block introduces foundational concepts, including the psychological frameworks (e.g., cognitive and social psychology) that underpin media effects, media literacy, and the role of media in shaping attitudes and behaviours.
• Block-2: Virtual World and Human Interaction: Focuses on virtual reality, digital communication, and the psychological impacts of online environments, such as social media interactions, virtual communities, and the concept of digital identity formation.
• Block-3: Persuasion and Influence of Media: Covers persuasion theories (e.g., elaboration likelihood model, cognitive dissonance) and their application in advertising, propaganda, and media messaging, emphasizing ethical considerations and manipulative tactics.
• Block-4: Media Representation and Social Behaviour: Examines how media constructs social realities through stereotypes, narratives, and visual representation, analyzing its role in reinforcing or challenging societal norms and identities.
• Block-5: Education and Media: Investigates the psychological and pedagogical implications of media in education, including digital learning tools, multimedia instruction, and the impact of media on cognitive development and lifelong learning.

Frequently Asked Questions

Q: What is the examination pattern for BPCG-174, and how are marks distributed in the Term-End Examination (TEE)?
A: The TEE for BPCG-174 typically carries 100 marks, divided into objective and subjective sections, with a pass mark of 40%. Focus on understanding key theories, case studies, and practical applications across all five blocks to maximize scores.

Q: Are assignments mandatory for BPCG-174, and how do they impact the final grade?
A: Yes, assignments are mandatory and contribute significantly to the final grade, usually accounting for 30% of the total marks. Submit them on time, adhering to IGNOU guidelines, as they reflect your engagement with core concepts and critical analysis.